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Usernames after a merger or acquisition

Short answer: Social accounts are assets of whoever controls the login, so list every Instagram, TikTok and Snapchat account in the deal and hand over access before completion. If the seller's team keeps a username after the sale, ask for it under the agreement first. A platform report fits only if the account then poses as the business.

By the Usernm team · Published · Last updated

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Before completion

  1. List every account, username and the email and phone each is tied to.
  2. Write the handover into the agreement.
  3. Move the login email and phone to the buyer's control.
  4. Turn on two-factor authentication under the buyer's devices.

If access was not handed over

If the brand name changes

Change the usernames once, on all three platforms, close together. See username for a rebrand.

Official sources

Platforms change their help pages and forms often. Follow the wording on your own screen and the current Help Center. Usernm is an independent service and is not affiliated with Meta or any platform named on this site.

YOUR QUESTIONS

Frequently asked questions

Can the platform move an account to the buyer?

The platforms do not publish a transfer process. Access is handed over by changing the login details.

Is selling an account allowed?

The platforms do not allow buying or selling accounts. In a company sale, control passes with the business.

What if the old owner will not cooperate?

See username held by a former business partner.

Want it handled for you?

Send the username on WhatsApp or email. You hear whether it looks workable. See the refund policy on the pricing page.

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